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About Us

WHLT 22 is the Pine Belt's CBS affiliate and have been Connecting the Pine Belt for 25 years.

CBS  Prime offers top-quality dramas and comedies as America's Number 1 Network! Enjoy your favorite shows like CSI, Survivor, Blue Bloods, The Good Wife, Elementary, Vegas, Two Broke Girls, Two & A Half Men, NCIS and more.

Did you know that television is the most efficient way to market your business?  No other media outlet has the reach of network television and no other media provides such an in-depth focus on the local community, breaking news, weather, and sports. From on-air to online and mobile, we offer our audience the choice in how they prefer to consume our trusted content.



The WHLT sales team is dedicated to providing our clients with a superior product and exemplary services. We pride ourselves on being a station focused on the needs of our local and national advertising community. Our account executives are trained professionals, with a wealth of knowledge about marketing and media trends and access to a wide range of marketing research tools to assure you solid, research-based results. 

No matter what your target group, marketing message, or budget, WHLT has a marketing opportunity that will bring customers to you. 


Interactive Marketing

WHLT Advanced Digital Solutions (ADS) offers advertisers a variety of ways to reach their desired consumers. As media channels continue to fragment, reaching target audiences is becoming increasingly complex. It is the mission of our WHLT Sales Team to not only streamline the entire digital media buying process for our advertisers, but also to deliver the most successful campaigns.

We use our digital expertise and strength of our partnerships to provide our clients with the audience they need.  From our vast behavioral, contextual, demographic and geographic online targeting capabilities to our SEM, email marketing and mobile web reach, we will customize the right solution for you.  


Creative Services

We offer a full suite of creative services from production of a :30 second TV commercial to an integrated web promotion our award winning team can go to work for you.



Throughout the year we offer many promotional opportunities to help you increase businesses even more. These out-of-the-box solutions include:

  • online & on-location enter-to-win contests
  • product placement
  • long-form advertising
  • in-show sponsorship
  • special events and social media marketing

We specialize at creating unique and customized promotions to meet your needs!

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